#18 How to Market your NFTs? Learn from NFT Marketing expert, Dev & Collector!

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In this episode, Tyler Bell, an NFT marketer and developer, shares insights on NFT marketing, project development, and problem-solving in marketing. He discusses the importance of refining project pitches, the challenges and successes of his own NFT project, and the role of a developer in a project. Tyler also provides valuable advice on marketing automation and problem-solving strategies in marketing. The conversation covers a wide range of topics related to NFTs, including the collection of NFT artworks, the criteria for selecting NFTs, the value derived from NFTs, the entry into the NFT space, tax implications, passive income in the NFT space, and the success story of Board Apes. The discussion also delves into the concept of staking NFTs, the use of serum to transform NFTs, and the introduction of Ape coins as a form of cryptocurrency. The conversation provides valuable insights into the NFT market and the considerations for NFT investors. The conversation covers a wide range of topics related to NFTs, including the concept of doxed teams, charitable NFT projects, the potential for NFTs to raise funds for charities, and the future of NFTs in terms of intellectual property rights. The discussion also delves into personal interests, such as travel, food, and hobbies, providing a well-rounded view of the guest’s experiences and expertise.In this episode of Rocklaz Radio, Tanmay Shah and Laura Grinbarga discuss books and podcasts they have read and listened to. They share their favorite podcasts, such as Akimbo and Freakonomics, and talk about the benefits of reading digitally and listening to audiobooks. They recommend books like The Artist’s Way, Big Magic, and The War of Art for creative inspiration. They also discuss the importance of finding the right time to read and making notes while reading. The conversation touches on spirituality in art and the impact of books like The Alchemist and Siddhartha. They also mention books on negotiation and personal development, such as Think and Grow Rich and The 7 Habits of Highly Effective People. The conversation covered a wide range of topics, including book recommendations, favorite genres, and spiritual and philosophical discussions. Some of the recommended books include ‘Atomic Habits’ by James Clear, ‘The Warrior’s Apprentice’ by Lois McMaster Bujold, ‘The Silver Metal Lover’ by Tanith Lee, ‘Mahabharata’ and ‘Bhagavad Gita’ by Shri Shri Ravishankar, and ‘Business Sutras’ by Devdutt Patnayak. The conversation also touched on the importance of finding balance and substance in the content we consume.


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00:00 Refining NFT Project Pitches: Insights from Tyler Bell
11:49 Challenges and Successes of an NFT Project
20:55 Marketing Automation and Problem-Solving Strategies
38:07 Navigating the NFT Market: Selection Criteria and Value Derivation
45:35 Entry into the NFT Space: Considerations and Challenges
53:44 Tax Implications and Regulatory Clarity in the NFT Space
01:04:44 Passive Income Strategies in the NFT Market
01:12:38 Success Story: Board Apes and Innovative NFT Features
01:37:40 Personal Insights: Travel, Food, and Hobbies in the NFT Space



• The importance of refining project pitches for NFT marketing
• Challenges and successes of an NFT project
• The role and responsibilities of a developer in a project
• Advice on marketing automation and problem-solving strategies in marketing The criteria for selecting NFTs include generative collections, project roadmap, community utility, project developers, artist reputation, and community goals.
• The value derived from NFTs is based on factors such as project roadmap, community utility, project developers, artist reputation, community goals, and potential benefits for holders.
• Entry into the NFT space requires careful consideration of personal interest in NFTs and artwork, as well as support for artists and their projects.
• Tax implications in the NFT space are complex, and clarity from regulatory bodies is essential to understand the tax treatment of NFTs and related transactions.
• Passive income in the NFT space can be achieved through staking NFTs, participating in project rewards, and engaging in tokenized ecosystems.
• Board Apes has set a successful example in the NFT space by introducing innovative features such as serum transformation, Ape coins, and community engagement strategies. NFTs have the potential to revolutionize charitable fundraising by providing transparency and accountability in the allocation of funds.
• The transfer of intellectual property rights through NFTs opens up new opportunities for creators and buyers to benefit from commercial rights.
• The guest’s personal interests in travel, food, and hobbies provide a well-rounded perspective on their experiences and expertise in the NFT space.


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